About Eton

Locations

Current Eton
Retail Landscape

Worldwide wholesale partners
800
Eton retail concept shops and corners
282
Flagship stores
9

Sturegatan – Stockholm
Address: Sturegatan 8, 114 35 Stockholm
Phone: +46 8-20 50 70

NK – Stockholm
Address: Hamngatan 18-20, Plan 2,
111 47 Stockholm
Phone: + 46 76-669 78 49

Åhléns City – Stockholm
Address: Mäster Samuelsgatan 61,
111 21 Stockholm
Phone: + 46 72-580 32 70

Landvetter – Gothenburg
Address: Flygfraktsvägen 7 Fraktzon A
Uppgång C 43870 Landvetter
Phone: +46 721580738
Mail: store.landvetter@etonshirts.com

Södergatan – Malmö
Address: Södergatan 20, 211 34 Malmö
Phone: +46 40-12 86 30

Magasin Kongens Nytorv – Copenhagen
Address: Kongens Nytorv 13, 1095
København, Denmark
Phone: +45 33 18 24 90

Illum – Copenhagen
Address: Østergade 52, 1001
København, Denmark
Phone: +45 33 18 27 04

Selfridges – London
Address: 1st Floor, 400 Oxford St,
London W1A 1AB, United
Phone: +44 20 7788 6209

South Molton Street – London
Address: 53 S Molton St, London W1K 5SF,
United Kingdom Phone: +44 20 7569 9075

South Molton Street – London
Address: 625 Madison Ave, New York, NY
10022, United States
Phone: +1 212-758-3866

Outlets
5

Barkarby – Stockholm
Address: Flyginfarten 4, Lokalnr 64,
177 38 Järfälla
Phone: +46 8-36 15 50

Hede – Kungsbacka
Address: Kungsparksvägen 80,
434 39 Kungsbacka
Phone: + 46 72-454 37 83

Gånghester – Borås
Address: Djupedalsvägen 3,
507 71 Gånghester
Phone: + 46 72-239 48 65

Desert Hills – California
Address: 48650 Seminole Dr Suite 1202,
Cabazon, CA 92230, United States
Phone: +1 951-849-5999

Woodbury – New York
Address: 944 Adirondack Way,
Central Valley, NY 10917, United States
Phone: +1 845-928-2610

Airport stores
1

Eton Brand Store Landvetter
Address: Flygfraktsvägen 7 Fraktzon A
Uppgång C 43870 Landvetter
Phone: +46 721580738
Mail: store.landvetter@etonshirts.com

Wholesale Partners

Our wholesale partners form a strategic network on a global scale. They amplify Eton’s brand presence with a commitment to excellence and quality across diverse markets.

Retailer Concept Shops

These curated retail spaces showcase a carefully selected range of our products, creating an immersive shopping experience based on Eton’s heritage and quality.

Stores

Our flagship stores, airport boutiques, and outlets each carry a narrative of Eton’s brand legacy. Beyond mere shopping locations, these spaces are bringing both our story and our full range to life.

Digital Presence

Eton has a global presence through our e-commerce platform. We offer industry leading digital services for personalization as we tailor our products and services to meet the unique preferences of each customer.

North America
43%
Nordics
29%
Continental EU
21%
UK/Ireland
6%
Eastern Europe
1%
Rest of the World
1%
Global Distribution of POS by Region